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ERIC Number: ED086047
Record Type: RIE
Publication Date: 1973
Pages: 37
Abstractor: N/A
Reference Count: 0
University Planning: Who Needs It?
Curl, Sam E.
In order for the university to regain public confidence and survive as a vital force that makes decisions relevant to the problems of today and tomorrow, it has no alternative but to reexamine with commitment its purpose for being as well as to identify, clarify, and articulate its mission, goals, and objectives in order to chart its own course and forecast an explicit design for the future. It must continually assess its strengths and weaknesses, evaluate existing practices and restraints, anticipate future trends and evaluate alternative courses of action, formulate board strategies and specific programs for achieving its goals, and determine its priorities. Planning with flexibility for the effective allocation of scarce resources, to include elimination of its activities and expenditures that are inefficient, unproductive, and do not contribute to the realization of its goals, has become an essential university function. The institution should establish and maintain a well-balanced posture with respect to autonomy and accountability, incorporate validated management practices to their optimum advantage while retaining a clear vision of the academic goals of the institution, move consistently toward its goals, and commit itself to a continuous program of self-evaluation and renewal. (Author)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A