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ERIC Number: ED085811
Record Type: Non-Journal
Publication Date: 1972
Pages: 52
Abstractor: N/A
Reference Count: N/A
College Carrier Current: A Survey of 208 Campus-Limited Radio Stations.
Broadcast Inst. of North America, New York, NY.
The purpose of this survey was to determine the extent to which carrier current radio has become a medium which can link and unify relatively small, well-defined groups in an effective and inexpensive way. The survey focused upon the auspices, structure, affiliation, day-to-day managerial responsibility, and administrative liaison of the stations; their commercial or non-commercial status; and the nature and scope of their programing. A multiple-choice questionnaire was mailed to 439 stations; of the 233 that responded, 25 stations reported that they were not operative carrier stations, resulting in a net sample of 208 stations. The findings indicated that: most stations are run as undergraduate student activities, few stations are used for formal or informal training; most stations carry commercial advertising, but few rely upon time sales for their main support; most stations rely upon institutional or student generated funds for their main support; programing consists mainly of recorded music; most stations afford little or no opportunity for student self-expression or news and public affairs programing; and most stations appear relatively free from institutional or outside controls but in most cases there appears to be little or no inclination to use this freedom innovatively. (WR)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: Broadcast Inst. of North America, New York, NY.