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ERIC Number: ED084790
Record Type: Non-Journal
Publication Date: 1973-Oct-3
Pages: 25
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
The Videocassette and Video Disc in the Development of the Communications Media.
Dann, Michael H.
The videocassette and video disc industries are now at a crucial point, for they have developed excellent hardware systems without developing the software to accompany them. Nearly half a billion dollars will have been spent on hardware development by 1976, but less than one percent of this amount on software. It is now time for the industry to create a demand for its equipment by producing programs which the public wants but cannot obtain elsewhere, just as the movies, radio and television have done. In order to do this, the videocassette and video disc companies must realize that their primary function is not to convert existing entertainment material to their medium, but to create new programs, including services for hospitals, schools, libraries and commercial institutions. If the industry were to invest $50 million in software development, a multi-billion dollar industry would come into being within three years. (PB)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: Children's Television Workshop, New York, NY.