ERIC Number: ED081181
Record Type: RIE
Publication Date: 1973-Jun
Reference Count: 0
The Encoding of Verbal Information. Final Report.
Hopkins, Ronald H.
A research project involving 16 experiments investigated the nature of the encoding process for verbal materials, particularly differences arising from mode of presentation. The results showed that a change in mode of presentation of items produced a recovery from interference in short term retention. Since intermodal interference was lower than intramodal interference it appeared that auditory and visual items were represented by different memory codes in the short-term store. However, since recovery from interference depended on the nature of the intervening information received by the subject, it seemed to follow that the memory code was subject to task demands and under the subject's control. Other data showed that proactive interference depended partly on long-term processes and was due to retrieval difficulties. Some of the experiments were preliminary attempts to develop techniques for studying the attributes of memory, such as by testing the subject for his memory of particular properties of the stimulus, for example, the modality in which it was presented. (Author/PB)
Publication Type: N/A
Education Level: N/A
Sponsor: National Center for Educational Research and Development (DHEW/OE), Washington, DC.
Authoring Institution: Washington State Univ., Pullman. Dept. of Psychology.