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ERIC Number: ED079379
Record Type: RIE
Publication Date: 1973-Apr-1
Pages: 27
Abstractor: N/A
Reference Count: 0
Standardized Magnitude Estimations of Frequency and Amount for Use in Rating Extensivity.
Bass, Bernard M.; And Others
Magnitude estimation was employed to find the numerical equivalents of 39 expressions of frequency ranging from never to always, and 44 expressions of amount ranging from none to all. The results were generalizable across three age-education-occupation levels and unaffected by whether ratings were an important or unimportant issue. Geometric means and appropriate variance measures are provided for each expression as well as suggestions for four- through nine-point scale anchors. The percent overlap in judgments for adjacent points on scales are also given. Results are related to earlier work on scaling, and the utility of the present approach is indicated. (Author)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: Office of Naval Research, Arlington, VA. Personnel and Training Research Programs Office.
Authoring Institution: Rochester Univ., NY. Management Research Center.