ERIC Number: ED078490
Record Type: RIE
Publication Date: 1973
Reference Count: N/A
Business Communication: A Problem-Solving Approach.
Poe, Roy W.; Fruehling, Rosemary T.
Taking the stance that there is no "formula" approach to the teaching of business writing and that the student must begin his practice of business correspondence immediately upon his undertaking the study, this book is a guide for good business communication. Topics covered include writing request letters, memos, acknowledgements, and letters of confirmation, human relations, solicitation, public relations, administrative business, and business reports. Special features of the book are a chapter on employment communication and a series of sample business letters to which the student is to respond in practicing his facility in business communication. (CH)
Descriptors: Business, Business Correspondence, Business Education, Business English, Communication (Thought Transfer), Information Dissemination, Letters (Correspondence), Persuasive Discourse
McGraw-Hill, Inc., 1221 Ave. of the Americas, New York, N.Y. 10020 ($7.75)
Publication Type: N/A
Education Level: N/A
Authoring Institution: N/A