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ERIC Number: ED073510
Record Type: RIE
Publication Date: 1972-Nov
Pages: 24
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Toward a Unified Communication Theory.
McMillan, Saundra
After discussing the nature of theory itself, the author explains her concept of the Unified Communication Theory, which rests on the assumption that there exists in all living structures a potential communication factor which is delimited by species and ontogeny. An organism develops "symbol fixation" at the level where its perceptual abilities exceed its immediate or local needs. Throughout this process "symbol manipulation" occurs, but it is most highly developed among higher primates. Symbol manipulation occurs when the organism reaches a level of concern beyond simple life functions and when perceptions on internal feelings can be externalized. "Symbol stagnation" occurs at the most rudimentary level of perception, impairing the fixation process and ultimately distorting communication. The author closes with suggestions for implementation of current data and for "pioneer" areas of further research. (Author/RN)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the Western Speech Communication Assn. (Honolulu, November 1972)