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ERIC Number: ED070111
Record Type: Non-Journal
Publication Date: 1970
Pages: 184
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Effective Speech Communication: Theory in Action.
Welden, Terry A.; Ellingsworth, Huber W.
This combination textbook, workbook, and course outline integrates readings and activities to guide the student in his or her exploration of essential speech communication principles. The readings are divided into five sections which focus on the following basic concepts: the nature of speech communication, models of the communication process, the nature of messages, message preparations and presentations, and effects of communication. The three activity units provide an opportunity for students to analyze their own communication behavior in relation to source-receiver and audience variables, group interaction and task group experience, role perception, and communication effectiveness. The reading sections and activity units are arbitrarily arranged to allow students and instructors freedom to decide their own communication priorities. This course outline is appropriate for students on the advanced high school and beginning college levels. (LG)
Scott, Foresman and Company, 1900 East Lake Avenue, Glenview, Ill. 60025 (Stock No. 5026, $4.50)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A