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ERIC Number: ED068747
Record Type: RIE
Publication Date: 1971-Jun
Pages: 94
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Communication And Extension Public Relations. Special Study.
Dieffenbach, Edward J.
A study to show that effective Extension public relations are based on sound programs communicated to the public and that they involve all Extension staff members is presented. Extension public relations is defined as two-way communication process between Extension and its publics and identifies five steps: (1) analysis, (2) planning, (3) communication, (4) evaluation, (5) revision. Study makes nine recommendations to Cooperative Extension Service to improve Extension's public relations. (Author/NF)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Note: Submitted in partial fulfillment of requirements for Degree of Master of Education, Colorado State University, Fort Collins, Colorado