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ERIC Number: ED066037
Record Type: Non-Journal
Publication Date: 1972-Apr-12
Pages: 11
Abstractor: N/A
Reference Count: N/A
The Growth Prospects for CATV.
Peters, Robert W.
Cable television (CATV) promises to have the characteristics of a significant technology that will influence all of us in our personal lives and business endeavors. It will provide program diversity and new (nonbroadcast) services to households throughout the country. It will enable the viewer to interact with the program source via telephone. CATV channels will be leased by such diverse groups as merchandisers, news agencies, investment houses, government organizations, and educational institutions. Another broad class of CATV services will be pay TV, used not only for sports events and first-run films but also for adult education, specialized programs, and cultural events. Pay TV will be an essential feature to create the consumer demand for CATV in major metropolitan areas, and it will provide the economic base to develop the market for other types of interrogation and response services such as remote merchandising, information retrieval, interactive education, and home security. A number of home communications experiments are planned for several communities. The two most pervasive impacts will be the substitution of communications for transportation and the increased use of the video medium for print. (JK)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A