ERIC Number: ED063738
Record Type: RIE
Publication Date: 1972-Apr
Reference Count: 0
A Model for Cortically Mediated Behaviors: A "New Think" Model for Some Old Thought Processes.
Anderson, James A.
A model for dealing with ordinary, cortically-mediated behaviors is presented. The model's foundation is the set of motivational systems existing in the mature organism. Construction of the model follows the stimulus-response paradigm as interpreted by recent physiological research. The purpose of the model is that it requires a multivariate analysis of behavior. The operation of the model is described in analysis of the processes of attitude change. Four processes which have the characteristic of attitude change are identified. Particular reference is made to change concepts presented in communication research. (Author)
Publication Type: N/A
Education Level: N/A
Authoring Institution: Ohio Univ., Athens.
Note: Paper presented at the International Communication Association Annual Convention (Atlanta, Georgia, April 19-22, 1972)