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ERIC Number: ED061764
Record Type: Non-Journal
Publication Date: 1972-Apr
Pages: 51
Abstractor: N/A
Reference Count: N/A
North of the Namaskeag; A Case Study in Viewer-Active Television.
Van de Bogart, Erik
The Maine Public Broadcasting Network (MPBN) presented a "television simulation" to make the citizens of Main more aware of 1) environmental challenges, 2) the process of reconciling problems, and 3) the importance of the individual in the process. In the simulation a fictitious town, Freeboro, was faced with a decision regarding a new canning factory. The factory could be seen as a source of jobs and economic stability for the area and as a source of pollution of the nearby Namaskeag River. In a series of four programs, a "news special", a Town Meeting, a stockholder's meeting, and an Environmental Commission hearing, the viewers were exposed to the pros and cons of various issues. At the conclusion of each program they were asked to vote--by phone or mail--on a key decision. The results of the vote were incorporated into succeeding programs. It was hoped that viewers would thus become involved in the programs. A fifth program tied the points made in the simulation to real life environmental issues in the state of Maine. The programs were used by high school viewers and home audiences; an evaluation showed that the students were overwhelmingly in favor of the series as a learning experience. The history of the project is detailed in this report along with a discussion of the process of producing and evaluating such a series. (JY)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: Maine Public Broadcasting Network, Orono.
Identifiers - Location: Maine