NotesFAQContact Us
Search Tips
ERIC Number: ED056358
Record Type: RIE
Publication Date: 1971-Apr
Pages: 14
Abstractor: N/A
Reference Count: 0
The Effects of Another's Dependency and Expectations of Meeting With Him on the Reduction of Face-Saving Behavior.
Brown, Bert R.; And Others
A 2x2 factorial experiment was conducted to determine the effects of 2 interventions designed to reduce face-saving in a situation which normally produces such behavior. Face-saving, defined as sacrificing tangible (monetary) rewards to avoid public embarrassment, was measured by the length of time subjects publicly performed an embarrassing task. Subjects' payoffs increased the longer they performed. It was hypothesized that face-saving would be reduced when (1) subjects believed that another was dependent on them for his outcome; and (2) subjects expected to encounter the other afterwards. Two significant main effects confirmed the hypotheses. The results were interpreted in terms of: (1) guilt aroused by failing to help a dependent other; and (2) comparison with another who has demonstrated fortitude in performing a similar task. (Author)
Bert R. Brown, 386 Ives Hall, Cornell Univ., Ithaca, N. Y. 14850
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: State Univ. of New York, Ithaca. School of Industrial and Labor Relations at Cornell Univ.
Authoring Institution: Cornell Univ., Ithaca, NY.