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ERIC Number: ED035225
Record Type: RIE
Publication Date: 1968-Apr
Pages: 42
Abstractor: N/A
Reference Count: 0
Human Movement as a Function of Color Stimulation.
Srivastava, Rajendra K.; Peel, Thomas S.
A research study and the intent and purpose of its experiments are outlined to support the premise that "a change in the color of an environment will bring a change in the pattern of human movement within that environment". Experiment cited is concerned with the color variables of light beige and dark brown in a controlled environment with museum visitors used as subjects. The study is involved with observing the effect of color changes on--(1) group behavior patterns, (2) the amount of movement, (3) movement patterns, and (4) time or traffic flow rates. A reference list is given. (TG)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A