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ERIC Number: ED023984
Record Type: RIE
Publication Date: 1968
Pages: 20
Abstractor: N/A
Reference Count: 0
Participation in Adult Education Agencies and Personal Influence.
Booth, Alan; Knox, Alan B.
The hypothesis is that persons who have limited experience in adult education programs report personal influence in connection with decisions to participate more often then persons who have more extensive experience. Although this was not clearly supported by data, other information was obtained. Both groups relied on informal opinion leaders more often than not. Participants were of a higher level of education than non-participants; married, belonging to several voluntary organizations; middle-aged, female, and residentially mobile. The following list shows the sources of influence; face-to-face (40%); mass communicated source (29%); unknown (31%). However, a total of 74% of all the respondents had face-to-face contact. The reasons for speaking include the need to obtain specific information (38%); to obtain reassurance (32%); to get someone else (13%); and to make personal arrangements (3%). Fourteen percent cited no motivational factors. It can be concluded that people tend to seek information through face-to-face contact rather than mass communicated sources. Implied is also the fact that the decision to participate involves social behavior. (nl)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A