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Fleming, Malcolm L. – 1970
The designer of instructional materials makes many decisions that are probably based on evidence that is unreliable. More reliable evidence, based on perceptual and media research, has not been available to him in his own language. In this project a search of perceptual literature since 1960, and a search of media studies at the ERIC Clearinghouse…
Descriptors: Behavioral Science Research, Educational Technology, Instructional Design, Media Research