ERIC Number: EJ768236
Record Type: Journal
Publication Date: 2004
Pages: 4
Abstractor: ERIC
ISBN: N/A
ISSN: ISSN-1045-1595
EISSN: N/A
Using Visuals to Communicate Medicine Information to Patients with Low Literacy
Dowse, Ros
Adult Learning, v15 n1-2 p22-25 Win 2004
Developing visuals for a low-literate population is a complex process which must take education, visual literacy, culture, and way of life into account. This article describes cultural barriers to some South Africans' understanding of common pictures used to relate instructions for taking medication, and discusses tactics for modifying and supplementing these visual cues so that they better communicate their message.
Descriptors: Visual Aids, Patients, Drug Use, Cultural Differences, Literacy, Visual Literacy, Intercultural Communication, Foreign Countries
American Association for Adult and Continuing Education. 10111 Martin Luther King Jr. Highway Suite 200C, Bowie, MD 20720. Tel: 301-459-6261; Fax: 301-459-6241; e-mail: aaace10@aol.com; Web site: http://www.aaace.org/publications/index.html
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Adult Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: South Africa
Grant or Contract Numbers: N/A