Virtual reality is by no means a new technology, yet it is increasingly being used, to different degrees, in education, training, rehabilitation, therapy, and home entertainment. Although the exact reasons for this shift are not the subject of this short opinion piece, it is possible to speculate that decreased costs, and increased performance, of the technology may be key drivers in this change. As immersive virtual environments are increasingly integrated into a wide range of practices it is appropriate to consider, as academics and teachers of psychology, what purpose they could serve in the psychology classroom.