Bullying affects a substantial proportion of school pupils, and peer counselling services have been established to help tackle this problem. The present study aimed to further the understanding of why affected pupils do or do not choose to utilise this form of social support. Pupils ("N" = 99, aged 12-16 years) from the UK were asked about their knowledge of the peer counselling service in their school and their willingness to use it for different types and frequencies of bullying. Findings indicated that a majority of pupils (60%) failed to identify the service as something that existed to help them deal with bullying, and more than one in twenty were not sure what its main function was. Respondents expressed a greater willingness to use the service for repeated bullying than for a single instance and for property violations than for physical assaults. They indicated least willingness to do so for social exclusion and verbal abuse, a serious cause for concern given their high frequency of occurrence and association with psychological distress. The results were discussed in terms of the implications for school counsellors who run this type of service and the peer counsellors who deliver it.