Peer reviewedERIC Number: EJ548283
Record Type: Journal
Publication Date: 1997
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-1087-3244
EISSN: N/A
Sports Promotion and Teen Smoking and Drinking: An Exploratory Study.
Bloom, Paul N.; And Others
American Journal of Health Behavior, v21 n2 p100-09 Mar-Apr 1997
Surveys of adolescents examined the link between sports promotion and advertising of alcohol and tobacco and teen smoking and drinking behaviors. Data analysis found an association between exposure to sporting events and cigarette use and beer consumption. Watching stock car racing was related to cigarette use; football and basketball to beer use. (SM)
Descriptors: Adolescents, Advertising, Alcohol Abuse, Athletics, Basketball, Drinking, Football, Mail Surveys, Mass Media Effects, Persuasive Discourse, Propaganda, Smoking, Tobacco
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
