Peer reviewedERIC Number: EJ648648
Record Type: CIJE
Publication Date: 2002
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0021-9916
EISSN: N/A
Information Processing and Risk Perception: An Adaptation of the Heuristic-Systematic Model.
Trumbo, Craig W.
Journal of Communication, v52 n2 p367-82 Jun 2002
Describes heuristic-systematic information-processing model and risk perception--the two major conceptual areas of the analysis. Discusses the proposed model, describing the context of the data collections (public health communication involving cancer epidemiology) and providing the results of a set of three replications using the proposed model. (SG)
Descriptors: Communication Research, Heuristics, Higher Education, Information Processing, Motivation, Perception, Risk
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
