Studying or working abroad during the course of an undergraduate degree has been associated with many positive outcomes and benefits. Despite this, there is scant literature on the role higher education institution (HEIs) play in encouraging outgoing student mobility. There is subsequently limited practical guidance for individuals within HEIs wishing to increase student participation in mobility programmes. Using evidence from the existing literature, and primary research conducted for a PhD study, this paper addresses this gap and offers guidance for encouraging students' participation in the European region action scheme for the mobility of university students (Erasmus). This paper focuses on the mobility of geography students who underperform in terms of participation in the Erasmus programme.