Peer reviewedERIC Number: EJ444124
Record Type: CIJE
Publication Date: 1992
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0884-5352
EISSN: N/A
Strategic Planning and Market-Driven Management for Career Centers.
Chonko, Lawrence B.; Burley, Elizabeth
Journal of Career Planning and Employment, v52 n3 p58-65 Mar 1992
Asserts that, when university career center pursues a strategic plan and becomes market driven, it is not only perceived to be a quality organization, it is one. Explains philosophy of market-driven management, marketing concept, and implementation of market-driven career planning and placement center. (NB)
Descriptors: Career Centers, Career Planning, College Graduates, College Students, Higher Education, Marketing, Placement, Planning
Publication Type: Journal Articles; Opinion Papers; Guides - General
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
