ERIC Number: EJ611798
Record Type: CIJE
Publication Date: 2000
Pages: 8
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0194-3081
EISSN: N/A
Sources and Information: Media Relations in Community Colleges.
Tobolowsky, Barbara
New Directions for Community Colleges, n110 p79-86 Sum 2000
Presents an annotated bibliography of recent ERIC documents that provide insight into the public perception of community colleges, the potential influence of the media on public opinion regarding community colleges, institutional relations with the media, and the role that Web pages play in strategic marketing. (VWC)
Descriptors: Advertising, Community Colleges, Interprofessional Relationship, Marketing, Mass Media Effects, Public Opinion, Two Year Colleges, World Wide Web
John Wiley & Sons, Inc. Subscription Department, 111 River Street, Hoboken, NJ 07030-5774. Tel: 800-825-7550; Tel: 201-748-6645; Fax: 201-748-6021; e-mail: subinfo@wiley.com; Web site: http://www3.interscience.wiley.com/browse/?type=JOURNAL
Publication Type: Journal Articles; Reference Materials - Bibliographies
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A