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50 Years of ERIC
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Peer reviewed Peer reviewed
ERIC Number: EJ454246
Record Type: CIJE
Publication Date: 1992
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0098-6291
Using Print and Electronic Ads in the Writing Classroom.
Pacheco, Anne-Louise; Brickman, Bette
Teaching English in the Two-Year College, v19 n4 p289-91 Dec 1992
Maintains that advertisements are useful in the writing classroom as nonthreatening "real" writing to promote student discussion, to demonstrate tone and voice, to demonstrate writing strategies, and to promote critical reading. (SR)
Descriptors: Advertising, Class Activities, Critical Reading, Higher Education, Writing Instruction, Writing Strategies
Publication Type: Journal Articles; Guides - Classroom - Teacher
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Advertisements; Voice (Rhetoric)