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50 Years of ERIC
50 Years of ERIC
The Education Resources Information Center (ERIC) is celebrating its 50th Birthday! First opened on May 15th, 1964 ERIC continues the long tradition of ongoing innovation and enhancement.

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Peer reviewed Peer reviewed
ERIC Number: EJ109168
Record Type: CIJE
Publication Date: 1974
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Public Doublespeak: Teaching about Language in the Marketplace
Dieterich, Daniel J.
College English, 36, 4, 477-81, Dec 74
Educators have done far too little to prepare students to protect themselves from the persuasions of advertisers and politicians. (JH)
Descriptors: Commercial Television, English, English Curriculum, Language, Mass Media, Media Selection, Student Needs, Teachers, Television Commercials, Television Viewing
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Doublespeak (Public)