Peer reviewedERIC Number: EJ359553
Record Type: CIJE
Publication Date: 1987
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
The Combined Effect of Personalized Appeal and Precoding of Personal Data on Questionnaire Returns.
Shale, Doug
Research in Higher Education, v26 n3 p299-310 1987
A study that investigated the effect on return rates of personalizing the cover letter and including precoded personal information on a mail questionnaire is discussed. A survey of 196 students dropping out of courses offered by a distance education university provided the opportunity to conduct the study reported. (Author/MLW)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Mail Surveys


