The Authors@UF program series emerged to showcase the scholarship and creativity of faculty, creating an intellectual forum within the academic library, and providing informal, extra-curriculum, academic engagement between students and faculty outside the classroom. This article identifies steps to launch an author program, and considerations in…

Ask any academic librarian if marketing their library and its services is an important task, and the answer will most likely be a resounding "yes!" Particularly in economically troubled times, librarians are increasingly called upon to promote their services and defend their library's worth. Since few academic libraries have in-house marketing…

There are universal elements to great videos and games that drive large audiences: beautiful cinematography and graphics, engaging and purposeful screenplays and storylines, unforgettable soundtracks, and a brand name that makes viewers and players want to return for more. Libraries can, and should, employ these elements in their own videos to…

This article describes a nearly decade-long partnership between three institutions representing school, public, and academic settings in Westchester County, New York. The program, designed to improve the academic performance of local high school students, is unique due to the extensive contact students have with academic librarians during the…

Medical librarianship is changing in health care environments. Since 1996, by which time the standards that determine how hospitals acquire accreditation changed, many hospitals have been acquiring accreditation without a qualified medical librarian on site. For that reason, it has become even more important that health care professionals,…

The J. D. Williams Library at the University of Mississippi launched a pilot program during the 2010 National Novel Writing Month, hosting related events to determine community demand and how such efforts could be quantified. Using participant-submitted word counts and the event's own tools, researchers were able to ascertain that such events had…

This case study will describe how the Stony Brook University Libraries instruction program partnered with another student support service (student computing office) to nurture a relationship with the Educational Opportunities Program (EOP) over several years to provide their students with the library research and computer skills needed to succeed…

At the Verman Kimbrough Memorial Library at Ringling College of Art + Design, librarians are constantly striving to communicate the library's role as the center of research on campus as well as ensuring they are staying current with users' needs. While the visual components of library marketing and outreach used at the institution are paramount…

College students have a tendency to become stressed from both their schoolwork and their personal lives. As the end of a semester approaches, the stress levels begin to rise for everyone. The procrastinators, the planners, and even those ahead in their work become tenser even with small problems, such as slow printers or an unavailable book needed…

In an effort to market the library as a more inviting, student-friendly place, librarians at the main library of Kent State University have piloted several new events to lure students into the building and keep them coming back. With the transition to more social events hosted by the university libraries, a number of questions arose among…

Today's academic library provides resources that users can access both physically in the library and virtually from academic offices. This increasing availability of online access means that information resources are no longer confined within library walls and librarians need to rethink how their constituents' information needs are being met.…

The increase in online programs has been accompanied by the need for library instruction and support for online students. Students enrolled in off-campus programs have to be able to successfully access and use digital library resources to complete course requirements. An embedded librarian project in an online graduate educational technology…

Marshall University librarians' efforts to improve library instruction are explored. A history of the libraries' Digital Learning Team (DLT) and its developmental phases is provided, as well as interpretations of evaluative data collected from embedded students. Data from the iSkills assessment of student information literacy skills are…

The concept of the embedded librarian takes subject specialization to another plane. The article that follows discusses the embedded librarian as an evolutionary product and speculates on the reasons driving the change from the library to the department or center for the delivery of information services. Four drivers for change are explored with…

This article explores the process of embedding information literacy into a basic oral communication course. Discussion includes student performance as an impetus for change, collaborative course design between the oral communication teaching team and instructional librarians, and assessment initiatives. Suggestions for future collaborative work…