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50 Years of ERIC
50 Years of ERIC
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ERIC Number: EJ717742
Record Type: Journal
Publication Date: 2004-Nov-1
Pages: 3
Abstractor: Author
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0025-5769
Food Illusion: Why We Eat More than We Think
Mathematics Teacher, v98 n4 p244-246 Nov 2004
Brian Wansink, director of the Food and Brand Lab at the University of Illinois, finds that the size of a package, the shape of a glass, the words on a menu or label, proximity to food, and other invisible influences could determine the quantity of what one eat.
Descriptors: Food, Mathematical Logic, Eating Habits, Merchandising, Marketing
National Council of Teachers of Mathematics, 1906 Association Drive, Reston, VA 20191-1502. Web site: http://www.nctm.org.
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A