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Zanon, Riccardo; De Houwer, Jan; Gast, Anne – Learning and Motivation, 2012
Propositional models of evaluative conditioning postulate that the impact of stimulus pairings on liking should depend not on the pairings themselves but on what the pairings imply about the relation between stimuli. Hence, context manipulations that change the implications of stimulus pairings should moderate evaluative conditioning. We…
Descriptors: Cues, Conditioning, Models, Evaluation
Gast, Anne; De Houwer, Jan; De Schryver, Maarten – Learning and Motivation, 2012
Evaluative conditioning (EC) is the valence change of a (typically neutral) stimulus (CS) that is due to the previous pairing with another (typically valent) stimulus (US). It has been repeatedly shown that EC effects are stronger or existent only if participants know which US was paired with which CS. Knowledge of the CS-US pairings is usually…
Descriptors: Priming, Conditioning, Rating Scales, Memory
Gast, Anne; Gawronski, Bertram; De Houwer, Jan – Learning and Motivation, 2012
Evaluative conditioning (EC) is generally considered to be one of the routes via which likes and dislikes are acquired. We identify recent trends in EC research and speculate about the topics that will dominate future research on EC. Many of the recent developments in EC research were shaped by functional definitions of EC that refer only to…
Descriptors: Definitions, Conditioning, Trend Analysis, Research Methodology
Declercq, Mieke; De Houwer, Jan – Learning and Motivation, 2011
Earlier studies on human avoidance learning showed that an avoidance response reduces the expectancy that a warning stimulus (WS) will be followed by an unconditioned stimulus (US). This modulation can transfer to WSs with which the avoidance response did not occur in the past. Recent studies suggest that transfer of modulation is selective in…
Descriptors: Stimuli, Feedback (Response), Learning Processes, Anxiety
Declercq, Mieke; De Houwer, Jan – Learning and Motivation, 2009
In avoidance learning studies, a warning signal (Sd) is directly paired with an aversive unconditioned stimulus (US) unless a particular response is performed. Research by Augustson and Dougher (1997) demonstrated that not only warning signals but also stimuli that are indirectly paired with the aversive event are capable of affecting the…
Descriptors: Responses, Conditioning, Sensory Training, Cognitive Structures
De Houwer, Jan – Learning and Motivation, 2006
Implicit measures such as the Implicit Association Test (OAT) have recently become popular as tools in research on evaluative conditioning. The reason is that these measures are thought to be impervious to changes in valence that are due to conscious propositional knowledge about the relation between the conditioned stimulus (CS) and the…
Descriptors: Association Measures, Conditioning, Stimuli, Interrater Reliability

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