This instrumental case study explored how five newly appointed superintendents identified key stakeholders and built trust and social capital with stakeholders in their districts. Stakeholder, trust, and social capital theory were the lenses that guided this study. We utilized a pragmatic research design and thematic data analysis to interpret our…

We use data from over 25,000 U.S. parents interviewed in the 1996 and 2007 National Household Education Surveys to address two under-researched questions. The organizing framework for these questions is the No Child Left Behind Act of 2001. First, did school-based parental involvement change during 1996-2007? Second, do the predictors of this…

Despite the key role that principals play in leading schoolwide change, districts' efforts to support principals are often limited, particularly in rural settings. In this article, we report the preliminary findings of a cross-district mentoring program for nine midcareer rural school principals. The collaboratively developed human resource…

As communities become increasingly diverse and criticism of traditional public schools intensifies, some states, such as North Carolina, have enacted legislation that encourages alternative forms of schooling. This condition has resulted in new challenges for principals to communicate broadly and often with stakeholders in an effort to build…

This article provides commentary that focuses on school-parent relations in Australia through exploration of schools in the state of Victoria across three aspects: school-parent partnership, parental involvement in the governance of schools, and parental involvement in school accountability processes. Parental involvement is typically at a level…

A review of the memorandums set by the Israeli Ministry of Education reveals that they stress the importance of parental involvement for schools and children. A review of studies that focused on parental involvement in Israeli school governance suggests that parents' participation is usually confined to the provision of funds, equipment, or other…

This article examines the relationship between schools and society in the United States and uses human, social, and cultural capital theories to reframe the discussion of the role of schools in nurturing parent engagement. We argue that the ramifications of parent engagement in schools transcend functionalist ideas of complying with state and…

This study examined the relative importance that school principals attach to aspects of their role as marketing managers for their schools and their relative satisfaction with their efforts to date. The study included 60 principals from two school districts. Findings suggest that principals are aware of the importance of marketing in today's…

In the past, school and college administrators relied heavily on advice from colleagues, largely because they had an internal orientation toward their work. As the social, political, and economic influence of external forces became more apparent, they learned to value input from a range of stakeholders. Robert Taft, former governor of Ohio, is a…

Sweden has recently seen three major political attempts to empower parents through national regulations--the transferal of authority from the state to district school boards, the heavy promotion of independent schools, and the introduction of local school boards at municipality schools. This article provides an overview of these developments by…

This article examines findings on key challenges of school-parent relations in Norway. The review is based on recent large-scale studies on several issues, including formalized school-parent cooperation, parental involvement in the pedagogical discourse, and teacher perspectives on the parents' role in the school community. Findings suggest a…

This article provides insight into the nature and scope of home-school cooperation in Finland. Situating the study is a brief overview of the Finnish education system and a discussion of the Programme for International Student Assessment reports that place Finnish student outcomes at the top of rankings among industrialized nations for the past…

The debate about social media in schools--about should we or should we not--is already over. Social media is here to stay. The only relevant question now is how long it will take school leaders to adopt new ways and adapt the new technologies to support teaching, learning, and communication among the adults in schools. For schools to pretend that…

The article provides summaries of doctoral dissertations completed between January 2008 and December 2011 addressing foci of the "Journal of School Public Relations". The five areas are public relations, communication, school and community relations, conflict management, and human resources management. The periodic summaries of these dissertations…

Superintendents of small school districts describe how they give voice, involve and listen to others, and solicit various publics to build democratic communities. Superintendents make sense of leadership through their constructed role, leadership orientation, and district size. Findings suggest the following when superintendents involve, listen,…