The framework necessary for achieving a strategic planning posture in higher education is outlined. The most important benefit of strategic planning for higher education decision makers is that it forces them to undertake a more market-oriented and systematic approach to long- range planning. (Author/MLW)

A model of the influences affecting prospective students' college choice is presented. Recent research relevant to the influence of printed materials on students' college choice is reviewed. Given the tightening of institutional budgets, college admissions officers expect to rely increasingly on the mailing of printed materials to recruit…

The values and life-style preferences of 1978-79 university students are compared with those studied 30 years ago to determine whether university students' preferential rankings of C. Morris's "Ways to Live" (self-sufficient, carefree, etc.) have changed significantly. Possible reasons for differences between the generations are discussed.…

The arguments for and against mandatory continuing education for professionals and critiques of these arguments are presented. A cybernetic model based on comparison of practice performance to standards of practice, educational remedies for weaknesses, and evaluation for relicensure or recertification is presented. (Author/MLW)

A grounded theory that identifies the conditions that facilitate the effective implementation of federal mandates is presented. The theory was generated by utilizing the constant comparative method to examine institutional implementation of Title IX. The theory has major implications for individuals concerned with the effective implementation of…

A study at a small college corroborates studies at larger institutions in finding only a slight relationship between research and teaching performance. The relationship varied substantially across ranks and disciplines. These results, it is suggested, question the policy of pressing faculty to do research on the assumption that it improves…

Developmental theory is used to clarify the academic career process. Information from college professors at five vocational stages indicates that some attributes change very little, some evolve directly, and others follow indirect paths of development. Important implications for faculty and administrators are discussed. (Author/MLW)

Total faculty earnings are compared with those of other professional occupations using earnings data collected by the U.S. Bureau of the Census. Comparisons show faculty earnings appear to be comparable to those of nonacademicians. The use of academic contract salary data results in an underrepresentation of academic earnings. (Author/MLW)

The ways in which the Internal Revenue Code of 1954, Section 162, provides special benefits for educators with respect to educational expense deductions is demonstrated. Because of the special benefits, there have been problems and difficulties of interpretations. Guidelines for educators' use of the regulations are suggested. (Author/MLW)

A study into the differences in enrollment motivation of undergraduates is presented. Traditional age students are seen as more responsive to external demands and establishing social relationships. Adult students are more interested in learning for its own sake. (Author/MLW)

A study of women and men in higher education administration revealed more liberal attitudes towards sex characteristics and sex-role images. Sex was not a significant factor in evaluations of women and men as administrators. Individuals with liberal attitudes were more likely to evaluate men and women equally.

The general education movement is seen as representing a challenge to the dominant definition of professionalism in higher education. Hampshire College reflects both the possibilities and limits of educational reform. An alternative conception of professionalism and the relationship to curriculum, student-faculty interaction, and academic work are…

A method of developing, timing, and integrating information for sharing with diverse groups represented in university decision making is described. Systematic information sharing in institutions is needed to serve management, administrative, and planning functions, and to enhance understanding and support of these institutions by their…

A study to investigate the impact of financial aid on a student's decision to attend a public as opposed to a private institution of higher education is discussed. The findings indicate that financial aid is an effective mechanism for providing equality of educational choice. (Author/MLW)

Most faculty earn some supplemental income beyond their base salary, but the average amount is not large. A study found the amount of supplemental income is positively correlated with research productivity, unrelated to institutional and departmental involvement, and negatively related to time spent and relative interest in teaching. (Author/MLW)