Presents several strategies that have proven successful for community building in Web-based learning environments. Discusses challenges to community building in terms of space, time, and tools, and how to overcome these challenges. (EV)

A survey of undergraduates found that common computer applications were used by 84 to 90 percent, and 89 percent believed their computer skills are adequate for professors' needs. About 25 percent considered themselves advanced computer users, and most had learned common applications informally. Differences existed between males and females in the…

Examined whether there was a significant difference in learner outcomes from the use of Arthur (Gilbert & Han, 1999), a computer-based adaptive instructional system that provides personalized instruction to each learner. Found that Arthur does provide a significant difference in learner outcomes. (EV)

These articles include such topics as: affirmative action and black student dropouts; declines in black faculty nationwide; the travails of a small black college; the first black woman to head a U.S. medical school; African American college athletes; black college Web sites; why early decision programs are bad for blacks; and Bob Jones University…

Presents a statistical record of the progress of African Americans in U.S. institutions of higher education. Topics include the black-white higher education equality index; statistics that measure the state of racial inequality; the still-missing statistics on blacks in higher education; and reasons for hope regarding African Americans in higher…

Discusses the opinion held by some Blacks and many Whites that Supreme Court enforcement of the separate but equal rule of Plessy v. Ferguson would have produced better educational opportunities for blacks than one of forced racial integration. Suggests that this theory is incorrect, particularly in regard to African Americans in northern states.…

Studies show that black college students have as high or higher self-esteem than white college students. To maintain their self-esteem, black students often detach themselves psychologically from academic outcomes by de-emphasizing the value of success in school. Also, black students often perceive their grades and test scores to be an inaccurate…

Understanding the factors that influence alumni giving is a critical task of institutional marketers and development officers. To better understand the factors that influence alumni support, this research reports the results of a field experiment in which the effect that acknowledgement of alumni contributions has on their subsequent donation…

Today's administrators in higher education face a dynamic marketplace that offers students an array of educational options and alternatives. Much like organizations more traditionally associated with marketing strategies and tactics, colleges and universities are gradually moving towards and embracing the marketing concept and a focus on consumer…

Recently, many urban public universities have seen a drastic increase in competition. This project integrates Schumpeter's economic theories from 70 years ago with current strategic management theory in order to provide a framework for strategic response to that competition. This article explores all possible combinations of the high-low quality…

Institutions of higher education are increasingly becoming dependent on Web-based marketing to reach out to their target audiences. The current empirical study examines the types of impressions formed by prospective students based on exposure to different university Web site images. A between-subjects experiment was conducted using four identical…

This article presents an approach to enrollment management based on target marketing strategies developed from a choice-based segmentation methodology. Students are classified into "switchable" or "non-switchable" segments based on their probability of selecting specific majors. A modified multinomial logit choice model is used to identify…

Offers a rationale for using cooperative learning in higher education, identifying six elements essential to its success: positive interdependence; face-to-face verbal interaction; individual accountability; social skills; group processing; appropriate grouping. Describes and compares three distinct approaches in medicine, dentistry, and…

Study with 569 university students examined effects of gender on positive/negative affect, interaction with students, interaction with professors, motivation, and self-concept of ability, and the effects of gender and these variables on grade point averages and educational expectations. Self-concept and interaction with students had strong effects…

Analysis of limited research on evaluation of postgraduate scholarship programs looked at indicators used, focusing on the four most common: awarded diploma; obtained job; obtained related job; and pursuing studies. Several methodological pitfalls in comparing assessment results are identified. Overall, results tend to show scholarship programs…