Two-year college faculty (160 responses of 396 surveyed) displayed significant disagreement on the need for reform in the first accounting course, with substantive arguments on both sides. Senior faculty were more strongly opposed to changes. (SK)

Business undergraduates wrote unfavorable and persuasive letters either individually (121 controls) or in groups of 4 (92 experimentals). Analysis of variance tests revealed the group writing projects to be of higher quality, significantly for unfavorable letters. Both controls and experimentals wrote better persuasive letters than unfavorable…

A yearlong senior experience course requires teams of business students to solve real problems for organizations in the community. Students enhanced responsibility, confidence, and organizational skills. Problems centered on differentiating the course from internships and improving staffing. Students had problems with group dynamics, team…

A scenario involving questionable academic behavior was rated by 2 groups of business students (n=61 and 54). The second group was asked more questions about the case. The behavior was rated unethical by 63.9% of the first group and 90.7% of the second; no gender differences appeared. Most (83%) of the second group saw a correlation between…

Business students involved in group presentations (n=28), industry research projects (n=44), and computer simulation (n=51) rated each method on 10 criteria: interest, novelty, motivation, effort, business relevance, major relevance, course relevance, course improvement, learning, and difficulty. Simulation scored highest on 6 of the 10 areas. (SK)

From 648 student records, final grades in 14 required core business courses and overall grade point averages were analyzed, controlling for academic aptitude. Accounting students outperformed business administration students across the spectrum of core courses. (SK)

Business librarians and faculty at Utah State University and the University of the West of England established exchange relationships. Faculty improved instruction in international business, librarians expanded library resources, and joint instructional and library collection projects were undertaken. (SK)

Discusses the nature, power, and limitations of four multivariate techniques: factor analysis, multiple analysis of variance, multiple regression, and multiple discriminant analysis. Shows how decision trees assist in interpreting results. (SK)