The authors examined student responses to faculty traits. Earlier findings revealing a preference for male instructors were obtained before female faculty and students were prevalent on college campuses and may have reflected a male demographic similarity effect. It was hypothesized that students would more favorably evaluate faculty who were…

Students attending a Native Hawaiian-serving institution read statements from two hypothetical job candidates. The passages had equivalent meaning, but one incorporated Hawaiian leadership values (HLV) without identifying them as such. Participants judged the HLV candidate to have lower credibility, rationality, and effectiveness, and preferred…

In an institutional review board--approved study aimed at evaluating differences in learning between a large-sized introductory business statistics course section using courseware assisted examinations compared with small-sized sections using traditional paper-and-pencil examinations, there appeared to be a severe disconnect between the final…

The authors examined students' attitudes toward specific elements of an ongoing internship program. The study sample consisted of 816 student interns from 25 different colleges and universities. Results indicate that despite significant changes in instructional design and the incorporation of new technologies into the learning environment,…

The authors examine the use of technology to support students in their learning of practical accounting software applications while taking a traditional on-campus class. Specifically, they look at how Jing and Skype are used to facilitate successful completion of a series of simulations using Netsuite (NetSuite, Inc., San Mateo, CA) accounting…

Education shares many similarities with service delivery in the business sector. The student often experiences the total service within the classroom. Marketers in retail stores and the hotel and hospitality industry have long acknowledged the ability of the physical environment to influence behaviors and therefore make concerted efforts to create…

This research measures perceptual differences between sales and sales careers among business students studying in the United States, Switzerland, and Turkey. Earlier studies indicate that selling and a sales career are not viewed favorably by students in the United States and several other countries. This study expands on prior studies by…

As students often find the first accounting class to be abstract and difficult to understand, the authors designed an in-class simulation as an intervention to move students toward deep learning and away from surface learning. The simulation consists of buying and selling merchandise and accounting for transactions. The simulation is an effective…

Using survey data the authors investigate the impact of grade point average (GPA) on students' preferences for classroom group work and its structure. Topics range from general attitudes and beliefs (benefits to grades, impact on mastery of material, professors' motives) to administration (group composition, grading, peer reviews, group…

As calls for enhancing the ability of business students to think creatively and develop innovative goods and services have become universal, researchers in the area of creativity have expressed concerns that the U.S. educational system may not foster creative thinking. The authors' research is based on a sample of 442 undergraduate business…

There is a need for strategic thinking in higher education. Loyalty to a business school's values and need to differentiate lead one to reflect on the actions undertaken within the institution and how they align with the business school's aims. This article contributes to this issue through what is called strategic alignment, which is…

Poster projects are an alternative method of motivation, learning, and information dissemination in education. The main purpose of this initial study was to determine the effect of poster projects on the motivational and learning process of managerial accounting students. In addition, the authors aimed to compare the opinions of managerial…

Hiring professionals are increasingly using social media sites as screening tools. The primary purpose of this study was to determine what students thought employers considered important information when researching profiles. A survey was given to students enrolled in College of Business classes at a university in the Southeast. Students were…

The authors intend to describe the experience of developing and teaching an online marketing research class for master of business administration students. The class has been taught for four fall semesters. Each time, the class also completed an online survey, analyzed the resulting data, and wrote a detailed report for a real client. The course…

Entrepreneurship is among the fastest growing curricular areas at universities. The rationale for delivering entrepreneurship education to students is well understood; however, minimal research has examined the characteristics, motivations, and attitudes of those choosing to enroll. The authors examine data collected across 5 years from 2,664…