This study examined the moderating effects of acculturation modes (assimilated, integrated, and separated) on Hispanic consumers' responses to three advertising targeting strategies (Caucasian targeted, bicultural, and Hispanic targeted). The hypotheses were empirically tested in a 3 x 3 factorial experiment with 155 self-identified Hispanic adult…

The authors examined the contributions of economic status (ES) and citizenship status to health differences between European Americans, Latino Americans, and noncitizen Latinos. The investigation was framed using social identity and comparison theories. Southern California residents (N = 2,164) were randomly selected to complete a telephone…

Despite progress in the development of measures to assess psychosocial stress experiences in the general population, a lack of culturally informed assessment instruments exist to enable clinicians and researchers to detect and accurately diagnosis mental health concerns among Hispanics. The Hispanic Stress Inventory (HSI) was developed…

This article investigates the trends and changes in patterns of nonfatal occupational injuries and illnesses among Hispanic workers versus non-Hispanic minority workers in the United States between 1992 and 2009. Injuries and illnesses are also examined by the severity of cases and across industry sectors. The differences in the mean share of…

Social support is protective for a variety of health outcomes, and individuals living outside their country of origin ("sojourners") might use social support in distinctive ways. The authors performed a confirmatory factor analysis of the 18-item Index of Sojourner Social Support (ISSS) using data obtained from 190 Spanish-speaking immigrant…

This article provides recommendations for conducting culturally competent qualitative research with Latino immigrants, a historically exploited group that represents more than half of all U.S. immigrants and is continuously growing. Limited research exists on Latino immigrants despite their large presence in the United States. The authors draw…

Parenting practices contribute significantly to the social-emotional development of young children. There is limited literature that addresses the role of culture in parenting, particularly among Latino families who have very young children with significant behavior problems. The current study compared the parenting practices of 30 low-income…

Mexican immigrants working at a wholesale nursery were involved in developing user instructions for a computer-based instruction system. Sixty-one Latinos with 0 to 16 years of education completed user instructions delivered on the computer, and all but 3 completed training content about the nursery. Based on objective criteria, program use was…