ERIC Number: EJ449547
Record Type: CIJE
Publication Date: 1992
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0195-8402
The Uses of Theory in Health Advocacy: Policies and Programs.
Howze, Elizabeth Harper; Redman, Linda J.
Health Education Quarterly, v19 n3 p369-83 Fall 1992
The Health Promotion and Education Council of Virginia became an effective advocate by incorporating elements of the theory of innovation diffusion, such as working through opinion leaders, creating information exchange relationships, tailoring attributes of the innovation to achieve objectives, and communicating the innovation to legislators. (SK)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Coalitions; Virginia


