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50 Years of ERIC
50 Years of ERIC
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ERIC Number: EJ409619
Record Type: CIJE
Publication Date: 1990
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Health Care Marketing: Role Evolution of the Community Health Educator.
Syre, Thomas R.; Wilson, Richard W.
Health Education (Washington D.C.), v21 n1 p6-8 Jan-Feb 1990
This article discusses role delineation in the health education profession, defines and presents principles of health care marketing, describes marketing plan development, and examines major ethical issues associated with health care marketing when utilized by community health educators. A marketing plan format for community health education is included. (IAH)
Descriptors: Community Health Services, Ethics, Health Education, Health Promotion, Marketing, Program Development, Public Health, Staff Role
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Health Educators; Professional Ethics; Role Delineation