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Peer reviewed Peer reviewed
ERIC Number: EJ055518
Record Type: CIJE
Publication Date: 1972
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Ad-Man, Business-Man, Teacher-Man
Reeves, Bruce
English Journal, 61, 5, 685-9, May 72
Describes an elective course, Mass Media and Propaganda, in which students investigate advertising claims. (MB)
Descriptors: Advertising, Attitude Change, Consumer Education, Course Descriptions, Course Objectives, Letters (Correspondence), Mass Media, Propaganda, Publicize, Student Attitudes, Student Research
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A