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50 Years of ERIC
50 Years of ERIC
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Peer reviewed Peer reviewed
ERIC Number: EJ139284
Record Type: CIJE
Publication Date: 1976
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Teaching English through the Language of Advertising
Nilsen, Don L. F.
English Journal, 65, 2, 29-38, Feb 76
The creative, purposeful departures from standard English used by advertisers are a worthwhile object of study in English classes. (JH)
Descriptors: Advertising, Communication (Thought Transfer), Discourse Analysis, English Instruction, Language Patterns, Persuasive Discourse, Publicize, Rhetoric, Secondary Education, Teaching Methods
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A