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50 Years of ERIC
50 Years of ERIC
The Education Resources Information Center (ERIC) is celebrating its 50th Birthday! First opened on May 15th, 1964 ERIC continues the long tradition of ongoing innovation and enhancement.

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ERIC Number: EJ423363
Record Type: CIJE
Publication Date: 1991
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0013-1962
When Researchers Swim Upstream: Reflections on an Unpopular Argument about Learning from Media.
Clark, Richard E.
Educational Technology, v31 n2 p34-40 Feb 1991
Reviews issues raised in an earlier article that claimed that instructional media do not influence learning achievement or motivation. Topics discussed include differences between media and instructional methods; instructional technology; delivery technology; problems with meta analyses; thinking skills; cognitive processing; and research methodology. (14 references) (LRW)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A