NotesFAQContact Us
Collection
Advanced
Search Tips
50 Years of ERIC
50 Years of ERIC
The Education Resources Information Center (ERIC) is celebrating its 50th Birthday! First opened on May 15th, 1964 ERIC continues the long tradition of ongoing innovation and enhancement.

Learn more about the history of ERIC here. PDF icon

Back to results
ERIC Number: EJ261907
Record Type: CIJE
Publication Date: 1982-Feb
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
In Search of Mediator and Rhetor: Toward a Strategy for Communicating Verbal Information in Multimedia Instructional Materials.
McMeen, George R.
Educational Technology, v22 n2 p9-12 Feb 1982
Suggests the relative importance of the mediating and rhetorical roles of verbal language whch may be associated with nonverbal information in multimedia instructional materials, and looks to an interactional model such as Burke's pentad for an explanation of the hortatory nature of interactional communication. Thirteen references are listed. (Author/MER)
Descriptors: Instructional Design, Material Development, Models, Multimedia Instruction, Rhetoric, Verbal Communication, Verbal Stimuli, Visual Stimuli
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A