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Peer reviewed Peer reviewed
ERIC Number: EJ467260
Record Type: CIJE
Publication Date: 1993
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0884-1241
A Case Study of the MBA Market in Western Australia.
Everett, James E.; Armstrong, Robert W.
Journal of Marketing for Higher Education, v4 n1-2 p221-33 1993
The Western Australia market for master's-level business administration education (MBA) is examined, particularly relating to the University of Western Australia. An overview of current Australian MBA market conditions is given; and the history, competitive environment, structure, admission policy, tuition, and student financial aid of the university's MBA program are discussed. (Author/MSE)
Descriptors: Admission Criteria, Business Administration Education, Case Studies, College Admission, Competition, Educational Demand, Foreign Countries, Higher Education, Marketing, Masters Programs, Regional Characteristics, Student Financial Aid, Tuition
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Australia (Western Australia); Market Segmentation; University of Western Australia