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Direct linkFetter, Gary; Shockley, Jeff – Decision Sciences Journal of Innovative Education, 2014
Instructors look for ways to explain to students how supply chains can be constructed so that competing suppliers can work together to improve inventory management performance (i.e., a phenomenon known as co-opetition). An Excel spreadsheet-driven simulation is presented that models a complete multilevel supply chain system--customer, retailer,…
Descriptors: Business Administration Education, Simulation, Spreadsheets, College Instruction
