Microblogs, with their interactive nature, can engage students in community building and sensemaking. Using Weick's model of organizing as a framework, we integrated the use of micromessaging to increase student engagement in the large-lecture classroom. Students asked significantly more questions and asked a greater diversity of questions…

Assessment is an increasingly important part of communication pedagogy, not just for periodic accreditation reviews but for ongoing justifications for resources and course design. This project relates the story of how another college at our university prompted us to prove that our Science Writing and Presentation course really delivered what it…

This study examines the utility of service-learning pedagogy in the general education basic communication course to meet service-learning outcomes, with an emphasis on civic engagement. Results of the data suggest that students in both a one-time service site and multiple-site condition indicated that the service experience enhanced three of the…

Higher education has placed an increasingly greater value on assessment. The Learning Loss Scale may be an appropriate tool to assess learning across disciplines. In this paper, we review the culture of assessment, conceptualizations of cognitive learning, the Learning Loss Scale, and a theoretical explanation, and then we test this measure to…

Academic literature suggests that today's college students are not as information literate as educators might expect, despite their generation being frequently described as "digital natives" or "Millennials" (Becker, 2009). A faculty survey at Pima Community College in Tucson, AZ, revealed that students' actual…

Aristotle's three proofs remain central to students' understanding of argumentation and persuasion. They are fundamental for those just beginning rhetorical study, as well as being of interest to experienced scholars. Investing time in learning the proofs supports students' future practice and study of rhetoric. Unfortunately, the…

Enthusiasm is widely regarded as one of the most essential and desirable qualities and characteristics of effective teachers. This study is designed to assess the effects of teacher enthusiasm on student classroom engagement, learning goal orientation, and academic self-efficacy. Participants include 165 college students enrolled in basic…

This project assessed how an international service-learning course affected mass communication students' knowledge of professionalism. Using written reflections and focus group transcripts from four courses that took place in Central America, we observed that placing students in immersive environments, where they are able to work on authentic…

This assessment explored community partners' perceptions of service learning in a required communication course. Semi-structured interviews revealed that community partners believed that students were providing needed and valuable service, students were learning about the community, and students were learning through their application of…

Instructors of large lecture classes face a variety of challenges, including student engagement and participation. With budget cuts and increasing class sizes, more schools may turn to large lecture/lab formats for the basic communication course (Stanley & Porter, 2002); instructors must understand how these classes engage students. One viable…

As part of a yearly university mandated assessment of a large basic communication course that fulfills the oral communication general education requirement, this study examined student preferences for textbooks, reading, and learning. Specifically, basic course students ("N"=321) at a large state university in the Midwest were asked to complete a…

The infamous word "fuck" has become one of the most powerful words in the English language. The current research project explores the relationship between language and cultural norms in the university classroom through an analysis of the use of a documentary film on the word "fuck" as a teaching tool in intercultural communication classes. For the…

Authors of basic public-speaking course textbooks frequently encourage students to select speech topics in which they have vested interest, care deeply about, and hold strong opinions and beliefs. This study explores students' level of ego-involvement with informative and persuasive speech topics, examines possible ego-involvement predictors of…

More research is needed that examines textbooks intended for the entry level college classroom. This study offers valuable information to academics that adopt a public speaking textbook for instruction as well as objective feedback to the collective authors. Readability levels of 22 nationally published textbooks, based on McGlaughlin's (1969)…

During recent years, some college classrooms have moved away from traditional teacher-centered lecture pedagogies toward learner-centered strategies. Relatively little empirical evidence exists to date assessing the utility of such pedagogies. This exploratory study examined the content and structure of student speech outlines from…