This article describes a unit-length project involving students in the analysis of how public memory is shaped by multiple factors and functions persuasively to influence one's understanding of historical events. This project was designed for an upper-division undergraduate course in Rhetoric and Public Memory, but could be adapted for use in…

As Barry Brummett (1984) has argued, the purpose of rhetorical theory is pedagogical--providing students with resources for understanding the rhetorical transactions that they encounter every day. An understanding of the implications of ideology is necessary for advanced communication students. Kellner and Share (2005) contend that this is…

To teach collaboration and overcome students' aversion to teamwork, Pope-Ruark (2012) recommends the Scrum approach, which she has used to manage major client-based course projects in writing and publishing courses. The Scrum approach emerged out of the software development industry in the 1990s as a framework for improving team…

Rocca's (2010) extensive literature review suggests that some students are reticent in voicing their opinions due to the fear of rejection by their peers when using the persuasive approach and for believing that their voice does not matter in public settings. Similarly, Arnot and Reay (2007) often find an imbalance of power, which fosters the…

A common observation on college campuses today is "students do not look up when walking on campus." It is often thought that such attachment to communication devices demonstrates a lack of connection to the "real world." This perspective exemplifies the need for faculty to connect with the "digital generation" and do…

As an emerging interest area, positive communication scholarship focuses on issues of happiness and well-being in a variety of social contexts. Borrowing from positive psychology and happiness literature (Lyubomirsky, 2008), positive communication research explores expressions of gratitude, kindness, compassion, and forgiveness, as well as issues…

Students of gender communication often explore feminist ideologies and the marginalization of women. Thus, one common component of gender communication courses is the examination of women's (feminist) movements and how they counter hegemony that women have historically faced. Namely, these groups speak out against hegemony and work toward…

Students in communication, and particularly in advertising, are encouraged to value creativity. However, even in programs that value creativity, it can be difficult to encourage creativity in the process of research that guides communication efforts. The project described in this paper--"Street Crossing"--is used in upper-division and…

Courses: Communication and civic participation course; rhetorical theory, political communication, leadership. Objective: Students will explore citizenship through role models and story-telling. (Contains 1 table.)

Courses: Fundamentals of public speaking, basic hybrid course, introduction to communication, introduction to journalism, introduction to advertising, and any other course that includes components of communication ethics. Objective: Students will understand the fundamental elements of communication ethics.

Invention deals with the content of a speech, arrangement involves placing the content in an order that is most strategic, style focuses on selecting linguistic devices, such as metaphor, to make the message more appealing, memory assists the speaker in delivering the message correctly, and delivery ideally enables great reception of the message.…

Objectives: Students will demonstrate research, decision making, team building, and public speaking skills, while applying issues management and crisis communication concepts in a realistic setting. Courses: Introduction to Public Relations, Public Relations Cases, Crisis Communication.

Objective: Students will develop positive attitudes toward communication research by linking new values and principles with the familiar values and principles contained in children's literature. Course: Communication Research Methods.

Courses: Beginning research methods and statistics courses, as well as advanced communication courses that require reading research articles and completing research projects involving statistics. Objective: Students will understand the difference between significant and nonsignificant statistical results based on p-value.

When working with students to prepare oral presentations, the question--"What makes an effective visual aid?"--often arises. Most teachers realize the value of visual aids, but what makes them effective is sometimes unclear. There seems to be a disconnect between what the teacher, the textbook, and the student actually perceive to be a "good"…