Student unions become college centers'' when they offer bright ideas for student services. (Editor/PG)

A new idea in college housing is the living-learning center, which combines recreational and dormitory facilities. (PG)

A consideration of Bowling Green's food service plan. (WM)

Pressures on higher education institutions are of two types: those that arise from the actions of the government or organized groups; and those that arise from natural'' forces, such as the decline in the birth rate. Higher education will no longer be a growth industry unless new constitutencies can be attracted to its institutions through…

Every educational institution needs to communicate to the significant communities that surround it, using particularly salutary past events that highlight the institution's excellent characteristics. (PG)

To summarize: (1) the liberal education tradition must be reasserted; (2) college goals are to transform students into mature and educable persons; (3) human relations are the essence of a liberal education; (4) administrators must be aware of residential institutions' strengths; and (5) community adults form a necessary resource for the liberally…

Orientation 1 is an 8-week pass/fail course to aid freshmen in college adjustment at West Virginia University. The course is taught by university volunteers in a team teaching approach and has no uniform syllabus except the problems of students. (PG)

To retain the public understanding and support, higher education must openly disclose its operation, continue a flow of information, set out clear and identifiable goals and objectives, and change with the times. (Author/PG)

Describes the 4 basic areas in which institutional marketing can be put to use in higher educational institutions: educational services offered, pricing (tuition), promotion to prospective students, and distribution (extension courses and courses that go to the student). (PG)

The public relations director at Syracuse University answers questions from the university news bureau concerning: the various publics of college public relations, activism, athletics, alumni participation, faculty response, and trustees. (PG)

FYI, a weekly, all university publication at Kent State University, ceased publication in December 1971. The results of a questionnaire indicate that the university does indeed need this sort of university publication and that confrontations may be avoided through frank communication between administrators and students. (PG)