Descriptor
Source
| College and University Journal | 140 |
Author
| Leslie, John W. | 9 |
| McNamara, William A. | 3 |
| Bernays, Edward L. | 2 |
| Breedin, Brent | 2 |
| Cutlip, Scott M. | 2 |
| Gaffney, John | 2 |
| Hesse, Robert R. | 2 |
| Hoopes, Luther H. | 2 |
| Koenig, Allen E. | 2 |
| Lopez, Barry | 2 |
| More ▼ | |
Publication Type
Education Level
Audience
Showing 1 to 15 of 140 results
Honey, John C. – College and University Journal, 1973
Discusses the changing relationships between the federal government and higher education institutions through more interdependence, structural changes in government and higher education, and increased communications. (PG)
Descriptors: Coordination, Educational Cooperation, Government (Administrative Body), Government Role
McNamara, William A. – College and University Journal, 1973
Introduces the following articles concerning communications in higher education and the use of value judgments in the media. (PG)
Descriptors: Communications, Higher Education, Mass Media, Public Relations
Bagdikian, Ben H. – College and University Journal, 1973
The impact of communications for the future is discussed, including implications for higher education. (PG)
Descriptors: Communications, Higher Education, Mass Media, Public Relations
Cutlip, Scott M. – College and University Journal, 1973
Discusses communications technology, especially the 4 types of interactive cable services and how to implement them into higher education. (PG)
Descriptors: Cable Television, Communications, Educational Technology, Higher Education
Steinberg, Charles S. – College and University Journal, 1973
Many of higher education's problems would be reduced if institutions of higher education were more aware of methods used to create a favorable public image. (PG)
Descriptors: Administrator Responsibility, Educational Administration, Higher Education, Institutional Role
Rabin, Kenneth H. – College and University Journal, 1973
The question of whether television has influenced student unrest is discussed. (PG)
Descriptors: Activism, Communications, Dissent, Higher Education
Hoopes, Luther H. – College and University Journal, 1973
Presents a recruiting master plan that includes: analyzing the situation; identifying problems and opportunities; selecting objectives; creating a master plan; and controlling and reviewing procedures. (Author/PG)
Descriptors: Admission Criteria, Admissions Counseling, Educational Administration, Educational Supply
Frick, James W. – College and University Journal, 1973
Presents a self-education program for the higher education administrator. (PG)
Descriptors: Administrator Qualifications, Administrator Role, Administrators, Educational Administration
Rowland, A. Westley – College and University Journal, 1974
In this article, the term institutional advancement is used to describe the total program implemented by a college or university to advance the understanding and support of its educational objectives, including public relations activities, alumni programs, fund raising, publications services, and management information systems. (Author/PG)
Descriptors: Administration, Budgets, Educational Finance, Financial Support
Kramer, Lawrence – College and University Journal, 1974
On account of the Tax Reform Act of 1969 (taxing income of a foundation) foundations have developed more rationale grant-making philosophies, longer term grants, more evaluation of grantees, and greater responsibility on the part of the foundations for grantee survival. (Author/PG)
Descriptors: Educational Economics, Educational Finance, Financial Support, Grants
Heath, Douglas – College and University Journal, 1974
A college needs to help its students get access to their inner lives under their own control but also learn how to communicate what is discovered in ways that objectify and so anchor to reality what could otherwise lead to confusion. (Author/PG)
Descriptors: Educational Objectives, Educational Philosophy, Educational Theories, Higher Education
Radock, Michael; Rhodes, Robert M. – College and University Journal, 1974
The American Alumni Council (AAC) and the American College Public Relations Association (ACPRA) has merged to provide better programs and services and be more economical and efficient. (Author/PG)
Descriptors: Alumni Associations, Higher Education, National Organizations, Organizations (Groups)
Hamall, Thomas K.; Koenig, Allen E. – College and University Journal, 1974
Descriptors: Educational Economics, Educational Finance, Financial Support, Higher Education
Sheffield, Wesley; Meskill, Victor P. – College and University Journal, 1974
Descriptors: Admission (School), Admission Criteria, Admissions Counseling, Educational Administration
Shea, Elinor – College and University Journal, 1974
The New Resources Program at the College of New Rochelle has consciously tried to develop a philosophy of education for adults (already experienced learners) and establish a program based on this philosophy. These programs include life experience credits, core seminars, independent study, curriculum development, increased student-faculty…
Descriptors: Adult Development, Adult Education, Adult Learning, Adult Programs
