This article describes the process used to identify students in and alumni of an instructional design master's and doctoral program in order to evaluate the effectiveness of this program. Two databases were created on these two groups and then later used to develop to datasheet surveys, which were the Survey of Students and the Survey of Alumni. The Student survey was distributed during the new student orientation and via the program's listserv in fall and spring semesters. The Alumni survey was distributed via the US postal service and, again, through the program's listserv during spring semester only. Of the 225 possible participants, approximately 25% of the surveys were returned and used in the data analyses. Results indicated an overall program satisfaction from both students and alumni. Reported weaknesses were used in strategic program planning to implement changes to the curriculum.