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50 Years of ERIC
50 Years of ERIC
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ERIC Number: EJ661234
Record Type: CIJE
Publication Date: 2002
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0009-5982
The Once and Future Bookseller.
Carlson, Scott
Chronicle of Higher Education, v49 n16 pA35-A36 Dec 2002
Describes how, rather than compete with campus bookstores, the company once known as VarsityBooks.com now seeks to replace them at some colleges. (EV)
Descriptors: Bookstores, College Stores, Competition, Higher Education
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Marketing Strategies